A Whole New Mind, by Daniel Pink

Now Reading / March 28, 2008

I love this book.

I’m trying really hard to discover if I love this book simply because it really makes me feel good about myself, or if Daniel Pink’s description of reality is accurate.

The premise of the book is that everything left brian is becoming obsolete; that every job that is routine and can be reduced to a predicable process will soon become outsourced or automated. Ultimately, according to Pink, the right brian is what will matter most in the upcoming age and this self-proclaimed left brained writer makes an incredibly believable argument. (all a result of abundance, Asia and Automation)

Her are Daniel Pink’s six abilities that he says will matter most in the future:

  1. DESIGN: Not just utility but significance – (World Class Design) creating experiences not providing products (the combination of utility and significance)
  2. STORY: Not just “facts” but “stories” – the ability to communicate beyond the facts into emotion (i.e. Big Tattoo Wine)
  3. SYMPHONY: Seeing the “negative space” – i.e. learning how to draw changes your ability to see.
  4. EMPATHY: Not just logic but empathy – the relational need is becoming more real in an age of abundance
  5. PLAY: Not just seriousness, but play –
  6. MEANING: Not just accumulation but meaning – jobs are not about making money but making a difference

This book was a great read!

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Dave Milam
Dave Milam is a pastor, communicator and the founder of One Life Church in Charlotte, North Carolina. As a a gifted communicator Dave's right brained style of delivery helps his listener connect and remember God's truth in a uniquely visual way. Connect with Dave on Google+

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on April 19, 2009

It kind of cracks me up that Design is on there… entirely because the way the economy is. When companies are down and reassess their finances, guess which is the first to go? Design. It is considered superfluous, and in a way it is. My design company went under very recently because our major clients had to go back and cut their budget. Design went first. Hopefully, the market will pick back up and this book’s first example of an important ability will once again reign true!

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